With the Playstation Vita and the newly released Playstation 4 and Xbox One, it's safe to say that achievements and trophies are not going anywhere. And why should they? It feels good to hear that beep, see the little image and read the descriptions. A number of them take significant effort and skill, and when we finally succeed we feel rewarded, even though the reward has no real value. Unfortunately, that usually isn't the case.
1. Moving forward in the story
What you think they mean: 'You're making nice progress with the story mode. Keep up the good work!'
What they actually mean: 'Gee, thanks for actually playing the f*cking game you bought.'
How entitled can we be as gamers? Not only do we spend valuable time pressing buttons on a piece of plastic in front of the TV to make E. Honda fly across the screen instead of learning languages, developing skills and interacting with other people, now we want to be rewarded for it. Story related A/Ts are not about doing something really impressive in the game, it's really just playing it from start to finish. This should be a given. You bought the game to play it. It's not you doing something extra, like beating the game on the hardest difficulty setting. You're just doing exactly what is expected of you.
'You managed to not die. You're AWESOME!'